About Heba

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Heba Said SEO specialist and consultant

Thank you for visiting. I am excited to work with you and help you achieve your SEO goals.

I’m Heba Said, an International Senior SEO Specialist and Consultant with over 10 years of experience. Throughout my career, I have had the privilege of working with prominent companies, as I worked as an in-house SEO expert for Canva and helped them expand their services to Arabic audiences.

Independant Consultant

Based in Egypt, I have developed a strong expertise in delivering exceptional SEO services primarily in English, while leveraging my fluency in Arabic to assist clients seeking expansion into the Arab region which includes the MENA region and the Gulf countries.

With a proven track record of success

  • I take pride in my ability to significantly increase organic traffic for my clients. In fact, I achieved a remarkable milestone by driving a 1000% increase in organic traffic for one of my projects within three years.
  • This accomplishment has been recognized by the industry, and I was honored to be featured in the WTSPodcast’s “Women in Tech SEO” segment.

Heba expertly filled the role of an SEO Specialist for Softxpert’s marketing team for over 3 years. I was particularly impressed by Heba’s ability to handle even the toughest tasks. And we still miss her in the office softball league!

Ahmed Alaa Marketing manager

Organic Growth for MENA Region @ Canva

Contributions

Heba Said Contribution with Oncrawl ebook for international SEO

Sharing my expertise and knowledge is something I’m passionate about.

  • I have had the privilege of speaking at esteemed conferences such as VirtuaCon 3.0, TurnDigi, and NigeriaSEO, where I discussed topics like “Content Reoptimization” and “Internal Linking.” 
  • I am proud to be a contributor to the International SEO ebook, Volume 1, published by Oncrawl and authored by the talented Danielle Escaro. You can download the ebook here.
  • I am particularly thrilled to have engaged in an insightful discussion about expanding SEO marketing efforts within the Arabic community, particularly Egypt, in the iSEO video series alongside the amazing Sarah Chaya Presch from Argos Multilingual.
iseo videos Heba Said talks about Arabic SEO
Heba Said talking in Workinseo podcast

Acknowledging my contributions to the industry, I had the honor of serving as a judge for the MENA Search Awards in 2021 and 2022, as well as the Global Search Awards in 2023, organized by Don’t Panic. My insights have also been recognized by SEMrush, as I was featured in an article on boosting SEO using schema markup. Additionally, I had the privilege of being interviewed by WorkinSEO, and you can find the transcript of the podcast here.

  • It brings me great joy to be listed among the 45+ SEO experts you must follow on Twitter, as recognized by Terakeet. To top it all off, I was elated to receive appreciation from none other than John Mueller from Google for one of my talks.
  • Collaborating with industry leaders is something I actively pursue, and I had the opportunity to contribute to the State of Link Building Report 2022 by Aira, alongside many other esteemed SEO experts.
My approach to SEO is characterized by strong organizational skills, a keen investigative mindset, quick adaptability, and excellent verbal and written communication abilities. I thrive on the challenges presented by new projects and take immense pleasure in witnessing how my SEO efforts create value, drive traffic, and increase conversions for my clients.
Heba Said SEO specialist and consultant
Heba Said

Expertise in ensuring your website receives the best possible results from search engines.

Francois-Pierre Marcil
Heba wants to learn everything there is to learn about SEO, and I have always found her to be knowledgeable as well as extremely professional. I certainly recommend Heba to grow your presence in the search engines.

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I am excited to work with you and help you achieve your SEO goals.